If you look back 5 years in time, a career in digital marketing in India would have been a mirage or someone would laugh on you. But things have changed rapidly, especially career opportunities in digital marketing. This change can be seen by the data presented by the US media agency, Zenith which says that Indian smartphone users will cross 530 million marks by the end of the year 2018. Besides, the digital marketing industry is flourishing all over the world by an outstanding amount of $68 billion. It has been seen that other industries are merely achieving 5-10% of growth rate every year. In contrast, the digital marketing industry is achieving a skyrocketing of 40% growth rate every year.
Reading the above information will give you a clear indication for the benefits of digital marketing course.