The Biz Book Podcast
Episode 3

BBP #003 Getting to Yes: Negotiating Agreement Without Giving In by Roger Fisher and William Ury

Biz Book Podcast published on

Getting to Yes: Negotiating Agreement Without Giving In is a best-selling 1981 non-fiction book by Roger Fisher and William L. Ury. It is a straightorward, universally applicable method for negotiating personal and professional disputes without getting taken -- and without getting angry. 

It offers a concise, step-by-step, proven strategy for coming to mutually acceptable agreements in every sort of conflict -- whether it involves parents and children, neighbors, bosses and employees, customers or corporations, tenants or diplomats. Based on the work of Harvard Negotiation Project, a group that deal continually with all levels of negotiations and conflict resolutions from domestic to business to international, Getting to Yes tells you how to:

  • Separate the people from the problem
  • Focus on interests, not positions
  • Work together to create opinions that will satisfy both parties
  • negotiate successfully with people who are more powerful, refuse to play by the rules, or resort to "dirty tricks"
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2018-09-19T05:00:00+00:00
The Biz Book Podcast - BBP #003 Getting to Yes: Negotiating Agreement Without Giving In by Roger Fisher and William Ury
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