Max is a food futurist, carrying out research in the Food Futures Lab at the Institute for the Future in Palo Alto California. The Lab looks for innovations that have the potential to reinvent our global food system and create the futures people want. They help people take a long-term view about the future of food - with all the uncertainty that entails. Max’s research at the institute is about driving systems-level change to create a more healthy, humane, and sustainable food future.
Max studied at philosophy at Kenyon College in Ohio and ethics at Oxford University… he is also a fellow at the Oxford Centre for Animal Ethics, an international think-tank that pioneers ethical perspectives on animals and is passionate about how we might move to a post-animal bioeconomy.
The episode covers a lot of ground including food systems, sustainability and food waste - in particular, why what we waste is more important than how much.
We refer to an article Max wrote during the conversation and you can read it in full for yourself here: https://qz.com/1125033/the-waste-of-food-could-be-vastly-reduced-with-a-simple-dietary-change
If you want to find out more about the Institute for the Future and the work they do, their website is http://www.iftf.org