Nick Ashby is the owner of Rockstar Performance Garage, a collaboration between Rockstar Energy Drink and LDRSHIP designs to build the first Lifestyle Garage. The team at RPG wear many hats although they are known for the builds they create to promote new parts and support brand initiatives. They also have an in-house media team that captures every aspect of the process, both in the garage and in action on the trail. Brand coordination is also a large part of what RPG does as they maintain major relationships between key brands in the auto industry.
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